Tuesday, 29 November 2011

Annual placements of top business Schools

Annual placements by academic institution, which offers both students and employers the best employment choices, is a popular recruitment tool all over the world. Its comparison to a cattle fair where animals are sold to the highest bidder is insulting. That holds even if the idea is to reduce competition and beat down salaries in a rapidly weakening market, and therefore the sort of ploy an HR honcho might come up with. Students choose employers according to their priorities, be it maximum salaries, industry, location or the brand name they fancy. That's only natural, including taking earnings as a fair, if crude, indicator of professional success. After all, if companies can look to maximise their profits, why can't business students who will bw working for those companies?

Apart from the apparent benefits that campus recruitments provide to both students and employers, they also serve broader societal goals. For instance, success in annual placements is taken as a proxy of the quality of the institution. This is important in a country like India where education standards are highly skewed and the few quality rankings available are often biased. Similarly placement drives provide academic institutions important feedback from employers on different courses and the changing needs of industry, which helps fine-tune education. Annual placements, therefore, are a good market mechanism that helps boost careers, employment choices and the quality of education.








Monday, 14 November 2011

Perfect pitch : Steve Jobs in B- school syllabus


As the world is still in awe of Steve Jobs innovation, a B - school here is exploring the managerial skills that made him the best CEO of the decade.

Bangalore's Institute of Finance and International Management (IFIM) has introduced Steve Jobs as part of their curriculum. The life and works of Jobs will be studied in detail by the management students in semester four as a part of their topic on leadership. The students will study the qualities that made him an iconic businessman who transformed the lifestyle of people around the world with human technology interaction.

"Everything in business comes down to the product. Breakthrough innovation requires creativity, and creativity requires that we think differently. Steve Jobs constantly tried to explore and innovative to change the world.''. "Jobs was more concerned with perfectionism. That must have made him real micro manager. He has based the leadership culture of Apple on brand fanaticism and radical customer devotion. The unadulterated loyalty often involves brand - centric fan groups. Steve Jobs and Apple not only created a great Apple community, but Steve himself was a great brand fanatic.